The Podcast Became a Video Business When Nobody Was Looking
Audio-first shows are building studios because discovery moved to video platforms. The production cost rose, the advertising improved, and the thing that made podcasting cheap is gone.
Audio-first shows are building studios because discovery moved to video platforms. The production cost rose, the advertising improved, and the thing that made podcasting cheap is gone.
Companies spend heavily to attract people and hand them a laptop and a login. The departures that follow eighteen months later were mostly determined in the first three weeks.